MBA Roundtable organizes virtual educational presentations related to MBA curricular and co-curricular topics.

Going Digital - A Case Study on Transforming
MBA Course Materials from Print to Digital

Wednesday, July 17, 2019
1:00 p.m. EST/12:00 p.m. CTL

The Haas School of Business at the University of California, Berkeley is one of the country’s top programs, with an emphasis on immersive, collaborative learning. Starting in 2016, the EMBA program “went digital” by providing all incoming EMBA candidates with eTextbooks. In this webinar, Associate Director Lisa Robinson of The Berkeley MBA for Executives speaks with Amazon Kindle manager Gretta Kosanovich to discuss how business students study with eTextbooks and why eBooks prove an impactful resource for schools moving to digital.

In this webinar, you will learn:
  • How to increase efficiencies and drive student engagement with digital books
  • Best practice tips from Haas School of Business to provide eTextbooks to cohorts easily
  • How to enable students to go one level deeper in their learning with unique digital study features

Lisa Robinson: 
Originally from the Seattle area, Lisa manages the electives component of the MBA for Executives Program at the Haas School of Business (University of California, Berkeley) as the Associate Director of Academics.
Gretta Kosanovich:
Gretta is a senior manager at Amazon Kindle with over 20 years of customer support experience. She has been an Amazonian since 2014.

Sponsored by: